Disney Interactive, fully known as Disney Interactive Studios, was a video game company that created and produced nearly every Disney-related video game. It had produced the first seven video games in the Cars franchise. They also made Kinect Rush: A Disney/Pixar Adventure, a crossover of many Pixar films, and a similar game, Disney Infinity, along with its two sequels, Disney Infinity: 2.0 Edition and Disney Infinity: 3.0 Edition. Following poor sales of the Disney Infinity series, the studio shut down in May 2016.

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